Jetty – an indispensable team member at Sweden’s largest free festival
Stockholm Culture Festival is Sweden’s largest free festival, attracting around 1.5 million visitors over five days every summer. The festival spans six areas with as many stages, offering a program that includes music, theatre, dance, talks, children’s shows, and art. It’s a large and complex production – where Jetty serves as an indispensable part of the team.
For Andreas Jakobsson, Head of Production at Stockholm Culture Festival, Jetty is not just a digital tool – it’s an integrated part of the daily workflow. From the first planning stage to final production, Jetty holds every aspect of the event together. All information about production, bookings, communication, and marketing is gathered in one single system, accessible to everyone who needs it.
– Everything I do – from technical specifications to stage planning – is collected in Jetty. The tool is used by several departments: the marketing team, the hospitality division, and the technicians. I usually say that if something isn’t in Jetty, then it doesn’t exist at all, says Andreas.
He explains that he has been a loyal Jetty user since the day it was launched. And the benefits are many – improved workflows, increased efficiency, and minimized risk of errors in a complex production.
– Sure, you can plan and run a festival using other tools, but then the risk increases that communication falls apart and information becomes unclear. With Jetty, we gain order and structure – a shared system where all departments have access to checklists, links, and updated information. It feels secure, says Andreas.
Jetty is also designed for external partners, which makes collaboration with technicians, suppliers, and artists both easier and more professional. Through different viewing modes, the right people quickly get the right information, in a format that works just as well on mobile as on computer or tablet.
– It also looks great, is easy for outsiders to understand, and runs smoothly. Jetty gives a professional impression to external partners – and that really makes a difference, says Andreas.
Beyond its functionality, he appreciates Jetty’s support and close dialogue with users.
– I have an ongoing dialogue with the Jetty team. If I have ideas, needs, or questions, they are incredibly responsive. They have a clear customer focus and always want to stay one step ahead, he says.
When asked whether he would recommend Jetty to others, the answer is obvious.
– Absolutely. Jetty makes life easier – for the organization, for the technicians, and for the artists. For everyone involved in the festival. Jetty is built on a way of working that feels natural. The system is now so integrated into our workflow and functions so well that I don’t see why I would ever want to change it, says Andreas.